Marketing Senior Associate
SquarePeg
Marketing & Communications
United States
Posted on Dec 15, 2024
Want to help everyday Americans invest and build wealth? Financial inequality is increasing, and too many people are getting left behind. At Stash, we are passionate about democratizing wealth creation through education, advice, and products that help customers achieve greater financial freedom.
We are seeking a highly motivated and detail-oriented Marketing Senior Associate with a background in lifecycle and acquisition marketing to join our dynamic team. The ideal candidate will have a digital-first approach, strong creative instincts, and the ability to adapt quickly in a fast-paced environment. In this role, you will play a key part in developing and executing cross channel marketing campaigns, enhancing engagement strategies, and driving user growth. Your work will focus on revamping lifecycle touchpoints, crafting compelling campaigns, and supporting paid and organic marketing efforts.
What you'll do:
Lifecycle Marketing:
We proudly celebrate the unique qualities that make you you, 365 days a year, and not just because it’s the right thing to do or good for business. We embed the principles and practices of diversity, equity, and inclusion (DEI) into all that we do to prioritize people, a Stash core value, and to ensure Stashers of all backgrounds and experiences can be their authentic selves.
We are also proud to be the first and only venture-backed fintech to join the CEO Action for Diversity & Inclusion™, and as an Equal Opportunity Employer, Stash is committed to building an inclusive environment for people of all backgrounds.
If you require any reasonable accommodations to make your application process more accessible, please reach out to recruiting@Stash.com.
Helping You Invest in Yourself
The base salary range represents the reasonably anticipated low and high end of the salary range for this position. Actual salaries will vary and will be based on various factors, such as the candidate’s qualifications, skills, experience and competencies, as well as internal equity and alignment with market data for companies of our size and industry.
We are seeking a highly motivated and detail-oriented Marketing Senior Associate with a background in lifecycle and acquisition marketing to join our dynamic team. The ideal candidate will have a digital-first approach, strong creative instincts, and the ability to adapt quickly in a fast-paced environment. In this role, you will play a key part in developing and executing cross channel marketing campaigns, enhancing engagement strategies, and driving user growth. Your work will focus on revamping lifecycle touchpoints, crafting compelling campaigns, and supporting paid and organic marketing efforts.
What you'll do:
Lifecycle Marketing:
- Build and execute lifecycle strategies, including onboarding refreshes, engagement loops, and rescue campaigns to foster deeper customer relationships.
- Use Braze or similar platforms to manage and implement campaigns across email, SMS, and push notification channels.
- Analyze data to inform strategies, optimizing for retention, engagement, and reactivation.
- Support paid and organic channel efforts, including affiliate and social media campaigns.
- Contribute to creative development, focusing on visual storytelling, social content, and communication strategies.
- Partner with cross-functional teams to ensure cohesive campaign messaging and alignment with brand goals.
- Collaborate with external contractors and internal stakeholders to deliver high-quality campaigns on time.
- Manage shifting priorities in a fluid environment while maintaining focus on key deliverables.
- Worked in or with a mid-size marketing team for 3+ years
- Lifecycle marketing experience
- Has built, deployed and measured a campaign in a CRM tool (braze, iterable, etc)
- Can edit html
- Has supported paid/organic growth efforts
- Experience directly with braze
- Has developed and managed paid and organic growth campaigns
We proudly celebrate the unique qualities that make you you, 365 days a year, and not just because it’s the right thing to do or good for business. We embed the principles and practices of diversity, equity, and inclusion (DEI) into all that we do to prioritize people, a Stash core value, and to ensure Stashers of all backgrounds and experiences can be their authentic selves.
We are also proud to be the first and only venture-backed fintech to join the CEO Action for Diversity & Inclusion™, and as an Equal Opportunity Employer, Stash is committed to building an inclusive environment for people of all backgrounds.
If you require any reasonable accommodations to make your application process more accessible, please reach out to recruiting@Stash.com.
Helping You Invest in Yourself
- Comprehensive total rewards package, comprising compensation (salary and equity) and health care benefits
- Complimentary subscription to Stash+ account
- Remote-first work policy – Live and work where you feel the most productive, whether that is in your home, in an office
- Flexible PTO
- Annual learning and development reimbursement benefit
- Work-from-home equipment stipends; home internet subsidy
- Paid Parental Leave (offerings for birth giving and non-birth giving parents) Primary & Secondary
- Enhanced health and wellness benefits through One Medical, Gympass, and Maven Health
- Benzinga’s 2023 Best Brokerage for Beginners and Best Robo-Advisor Awards
- Qorus-Accenture’s 2023 Banking Innovation Awards
- USA Today and Statista’s 2023 Top 500 Best Financial Advisory Firms
- Comparably's Best Company Awards: Best Places to Work, Best Company Outlook, and Best Engineering Team for Diversity, Women, Culture, and more! (2023)
- Fintech Breakthrough Award: Best Personal Finance App (2023)
- BuiltIn’s Best Places to Work (2022, 2021, 2020, 2019)
- Forbes Fintech 50 (2021, 2020, 2019)
- Best Digital Bank, Finovate Awards (2020)
- Tearsheet Challenge Awards, Best Banking Card Product - Stock-Back® Card, 2020
- LendIt Fintech Innovator of the Year (2020, 2019)
The base salary range represents the reasonably anticipated low and high end of the salary range for this position. Actual salaries will vary and will be based on various factors, such as the candidate’s qualifications, skills, experience and competencies, as well as internal equity and alignment with market data for companies of our size and industry.
- No recruiters, please**